Four service areas, one connected plan.

Each service area stands on its own and works with the others. Measurement and reporting support all four.

Strategy & Brand

Defines where your marketing is heading and how your brand speaks. It gives campaigns, content and platforms a shared direction.

What it covers

  • Marketing and brand strategy
  • Campaign planning
  • Brand development
  • Messaging and content direction

Where it helps

  • You are launching or repositioning a brand
  • Several teams or channels need one consistent message
  • A campaign needs a plan before production starts
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Digital Marketing & Campaigns

Puts your message in front of the right audiences on digital channels, and keeps it working after launch.

What it covers

  • Social media marketing
  • Digital campaigns
  • Audience engagement
  • Paid campaign planning and optimisation
  • Reporting

Where it helps

  • You want a steady presence on social media
  • A campaign needs paid promotion planned and adjusted
  • You need clear reporting on what a campaign has done
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Content & Media

Produces the material that campaigns and websites run on, from written content to design, photography, video and motion.

What it covers

  • Content strategy and production
  • Graphic design
  • Photography
  • Video and editing
  • Animation and motion content

Where it helps

  • A campaign needs visuals and video that follow one look
  • You need a regular supply of social or website content
  • A complex idea needs animation to explain it
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Websites & Digital Platforms

Builds and improves the places where audiences take action.

What it covers

  • Websites
  • Landing pages
  • Applications and digital platforms
  • Platform-related improvements
  • Digital experience support

Where it helps

  • A campaign needs a dedicated landing page
  • An existing website is hard for visitors to use
  • You need an application or platform for your audience
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Performance and improvement

Analytics, performance assessment and reporting support all four service areas. They show what is working and guide what to change next.

Analytics

Tracking how audiences find and use your channels.

Performance assessment

Reviewing results against the objective you set.

Reporting

Clear summaries of what happened and what to improve.

Applications for humanitarian and nonprofit organisations

These services apply to fundraising and humanitarian communication in the following areas.

  • Emergency and seasonal campaign planning and digital promotion
  • Donor acquisition and retention communications
  • Donation journeys and digital donation platforms
  • Impact communication and respectful content production
  • Campaign measurement and improvement

The scope of each project is agreed with you. Every organisation has its own aims, audiences and requirements.

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Let’s build what comes next.

Tell us what you are looking to achieve, and we will review your enquiry.

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